Nike Ask Our Athletes

With stores slowly reopening post-lockdown, Nike wanted to find a way to remind shoppers of the value of the in-store experience. Our approach was to shine a light on the staff themselves: on every floor you’ll find Nike store athletes — footballers, runners, skaters, lifters and dunkers who bring every bit of their passion and expertise to work with them.

The campaign ran in three cities across Europe (London, Berlin, Paris) in film, in-store and social.  

Client:

Nike

Role:

Creative Director & Creative