The Tennisables

The Tennisables are a group of enthusiastic characters on a mission to make tennis more accessible for children across the UK. Each character has a different personality and skill that help kids to play tennis. The campaign features a launch film with Emma Raducanu MBE & Jack Draper. 

Launching in 60-second and 30-second spots on TV and online. A six episode content series will run on Youtube to teach kids the basics of tennis. Each episode features an individual Tennisable, who demonstrates ways to develop a particular skill: speed, competitiveness, resilience, technique, brainpower… all whilst having fun.

And to get the ball boucing for real, a batch of 55,000 physical LTA Tennisables will be distributed to schoolchildren across the UK through the LTA’s school outreach programme. The Tennisables hill also appear at LTA’s events all summer.